24 | STRATEGIST STERN

Peter Stern

Title: EVP, Chief Strategy Officer, Time Warner Cable

Years in Cable: 8

Education: BA, Music and English, Harvard; JD, Yale

Best Advice in 7 Words or Less: The key to inspiration is getting started.

Why Him? Savvy strategist Stern is the man behind Time Warner’s relentless pursuit of TV Everywhere and authenticated content. Authentication is no easy task, but it’ll be the linchpin for success for any operator’s new media distribution strategy. Stern’s also responsible for strategic planning, new business development and the RoadRunner.com portal, as well as the recent acquisition of the NaviSite for enterprise business customers.The 88s: Stern is an avid classical pianist. When not busy strategizing at TWC, he is the piano accompanist for his three children, who play flute, cello and violin.

The 88s: Stern is an avid classical pianist. When not busy strategizing at TWC, he is the piano accompanist for his three children, who play flute, cello and violin.
 
The biggest innovation in cable TV over the last year: liberation from the set-top box—digital cable on tablets, PCs, and smart TVs
 
If I could only have authenticated online access to 5 cable networks (not affiliated with my company): The only 5 cable networks with a sustainable business model
 
My guilty television pleasure is: buffering the Super Bowl so I can fast-forward the play action and watch the ads
 
What puzzles me most about Millenials: is that they use their cell phones for everything except for making phone calls
 
My favorite iPad app: App Store (and if you gave me three wishes, I would use one of them to ask for more wishes)
 

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