|
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| The
Latest News & Developments on the Cable Content
Business |
November 3,
2009 |
Sponsored
by The
CableFAX 100
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Et Tu, Apple?
Apple wants to juice its Apple TV product
with a cheap TV subscription service. While cable is vulnerable
because of clunky set-tops and lingering consumer perceptions, can
Apple really pull this one off any time soon?...Read
More
The Evolution of Cross-Platform Media
Use
As media usage patterns continue to shift, consumer
behavior becomes more difficult to figure out. Horst Stipp, NBCU's
svp, strategic insights & innovation, shares insights gleaned
from NBCU's "Olympic Research Lab," which confirmed some
conventional wisdom but also revealed a few surprising trends...Read
More
CableFAX's 2009 Most Influential
Minorities
CableFAX: The Magazine's annual survey of
cable's diverse power brokers and inspirational leaders...Read
More
These Cable Connection - Fall Issues are
Yours to Keep - at No Charge
Find highlights of Cable Connection
- Fall, get the top news affecting cable today, and be sure to save
extra copies for your library! Compliments of CableFAX.
October
26 issue of CableFAX Daily
October
27 issue of CableFAX Daily
October
28 issue of CableFAX Daily
Mad Men Episode
12: Understated
Our blogger analyzes the latest episode
and provides a recipe for smoked Duck...Read
More
Advertise in The CableFAX 100 edition of
CableFAX: The Magazine
The CableFAX 100 is our
cherry-picked list of top cable leaders, pioneers, influencers and
out-of-the box thinkers. The CableFAX 100 edition of CableFAX: The
Magazine, profiles a "who's who" of the cable industry, along with
selected Top Regional Players. Advertise within the pages of this
must-read issue distributed in print to 10,000 leading cable
decision-makers, and available in digital version to our 40,000+
online audience at www.cablefax.com.
Sponsorship opportunities available. Contact Debbie Vodenos at dvodenos@accessintel.com
; 301-354-1695 to secure your advertising and sponsorship. See
advertising rates.
Targeting Viewers and Ad
Dollars: What You Need to Know Now -
(Wednesday, November 11,
2009)
How can cable and its advertising partners exploit
new targeting and measurement capabilities, and how does
interactivity enter the mix? Consumers expect more relevant
advertising messages, but how can cable operators, programmers and
advertisers use that to boost everyone's bottom line?...Get
More Information
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Just-Posted Cable Jobs
CableFAX Daily Subscriber Area
|
• Like AT&T,
Verizon posted solid wireless and tepid
wireline results, although execs noted some economic
headwinds…Read
More
• The latest scuttle on the long-awaited
Travel Channel sale has talks focused
on forming a jv, with Cox...Read
More
• Premium net Epix launched Fri
night (8pm ET) with a compelling programming lineup
featuring "Iron Man" and...Read
More | |
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